Boost Ecommerce Sales with Expert Keyword Research Services

Our ability to know what people are looking for can help us produce the right content for search engines as well as what our readers are looking for using terms that they understand (terms such as terminology and context).

The goal of Google, for example, is to show high quality websites in their search results, which are relevant to the user’s query.

The best way to ensure that you will rank higher in Google is to make sure you give the Google bot the right signals when it crawls the content of your pages. A great way to increase your chances of ranking higher in Google is to use keywords (based on the results of keyword research) in your content.

The higher the ranking, the more traffic you will receive. There are more than 60% of search engine traffic going to websites that appear at the top of the search engine results pages (SERPS).

Working with a variety of clients from a variety of different industries is what we do. If you are seeking pay-per-click strategies and management, you can check out our page on SEM services if you are looking for SEO or SEM related services – keyword research is the foundation of any SEO or SEM project.

Keyword Funneling

Our keyword funnel approach groups words, sets of words, and phrases into intuitive steps in the buyer’s journey.  There is an intention behind every keyword a buyer enters into Google. Identify the words that resonate with your audience.

Keyword Research

It’s not enough to target the same keywords as everyone else. The Golden Nugget Keywords are the words & phrases that provide the highest likelihood to convert in Google’s millions of search queries.

Keyword Mapping

Our team analyzes your website and determines which keywords are best to target for different pages and content. As a result, your web pages will be able to differentiate intent and narrow in on what your customers are looking for.

Keyword Tracking

In order to determine the value of your keywords, we offer keyword tracking services and software tools. As we optimize your website’s search strategy, we bring the keyword strategy full circle.

The goal of keyword research for SEO isn’t just to boost your website’s rankings on Google. We bring holistic changes to your business through the analysis and insights we gain from our research.

• Providing more of what your audience wants is the key to creating an effective keyword strategy. You ensure their interest in your products and services by tailoring content and design to their needs
• Search engine optimization requires continuous improvement. Our team is constantly analyzing keywords against website metrics, changing those that don’t bring in traffic and refining content to reflect the ones that do. By keeping your content relevant at all times, you can keep your content relevant to your customers.
• Our team will determine which keywords add the most value to your business over time. We can focus on increasing keyword density and visibility of search terms that work instead of pursuing a scattershot strategy that takes up valuable time and money.
• Identify hidden gems – Long-tail keywords make up 70% of online searches. Untapped keywords are waiting to be exploited, so there is no shortage of them. By focusing our efforts on these keywords, we can reach new audiences who would have been interested in your products, but didn’t know how or where to find them.

Choosing an SEO company will become a partner for you rather than a distant entity; SEO is not an overnight strategy. True North Social understands how to balance the complexities of SEO management with your business goals. You become our customer when you work with us, and your bottom line becomes our bottom line.

In our offices, you will find an energized, dedicated team of account managers with extensive experience in keyword research for SEO as well as many other digital marketing competencies. You choose us because we have a proven track record and in-depth knowledge of SEO best practices.