BERT update from Google: finally, someone who understands you!
The time has come: Google has now introduced its new update, which has already been rolled out. BERT who? BERT stands for Bidirectional Encoder Representations from Transformers. This is the name under which Google has rolled out its latest algorithm update. This update is not just an update between nose and lips but is called […]
Put your store on the map with Voice Search
Put your store on the map with Voice Search. As an online marketing agency, we ensure more visitors to the websites of our customers. But as a clothing store, hotel or car garage, you naturally also want to attract people to your physical location. Being present online through a website and social media page already […]
Google Analytics 4: The new kid on the block
Suddenly he was there in your Google Analytics management menu. The tempting ‘Upgrade to GA4’ button. Even when creating a new property, Google Analytics 4 was suddenly the default choice. The possibility to use an old trusted Universal Analytics property has Google hidden well in the advanced options. So Google Analytics 4, the completely renewed […]
Google My Business manual: improved local Visibility in 4 steps
What is Google My Business? You want to eat out tonight, but you have no idea at which restaurant. So you grab Google and search for a restaurant in the area, for example, with the search query [restaurant near me]. Google will list the restaurants in your locality of which you can immediately see the […]
YouTube SEO in 2021: With these tips, you can increase the visibility of your Youtube Videos like crazy.
YouTube is the second largest search engine platform in the world. More and more companies and creators are also using this video platform with formats such as vlogs, how-to videos and product specification videos, etc. In addition to the publication on its own platform, YouTube videos can also be found in the Google search results. […]
21 SEO tips to optimize your website for Google in 2021 – with handy checklists
Do you occasionally look jealous at websites that are at the top of Google? And do you wonder how they got there? With these 21 practical and super important SEO tips, you lay a solid foundation for better visibility on Google. 1.Provide strong and relevant HTML titles The HTML title, or ‘title tag’, is one […]
17 Important KPIs That Will Helps To Measure Your YouTube Channel Growth
After Google, YouTube is the second-largest search engine in the internet world. YouTube is a platform to create & upload short, long videos and engage your target customers. It has its own set of KPIs to measure the success of your videos. Youtube KPI or metrics is an amazing measurement tool used for analyzing your […]
B2B potential online: content marketing & SEO optimization
Website as a digital distribution channel Many wholesale and medium-sized companies traditionally use trade fairs to attract new customers, in order to present themselves, their products, and their services. But in times of the Corona crisis, most trade fairs and industry meetings are canceled, which makes new customer business in B2B more difficult. Even the […]
7 steps to the right SEO strategy
Successful Search Engine Optimization (SEO) Is Expensive? Google’s top 10 results are unattainable for ‘normal’ medium-sized websites? Depends on! Let’s go – your rankings are waiting! Step # 1: Keyword Research The landing page – this is the landing page that should be found on Google. The beginning of the landing page development is marked […]
How to index a site on Google
Have you created a website or blog and don’t know how to make it appear on Google? Of course, it would make no sense to have a website that is not on Google and other search engines. So, once published, the site must be indexed, that is, it must be included in the indexes, as […]
